Where Do You See Yourself Down The Road?

Learn about Visioning, a technique that guides Zingermans

My book, Satisfaction Guaranteed: How Zingerman’s Built A Corner Deli Into A Global Food Community is turning two on Feb. 22. And next month, Zingerman’s turns 42.

On Wednesdays in February, I am gifting Reading Room members with excerpts from the book. I’m choosing some of the topics that readers told me were most interesting to them.

This week, I’m loo…